2023 - 2024 SEMrush Certification Exam Answers : Site Audit
Q.1 – What should you fix first while working on technical SEO?
- (A) Critical and urgent issues only
- (B) Critical issues
- (C) All the issues
Q.2 – Where should your sitemap be referenced?
- (A) In the page footer
- (B) In the robots.txt file
- (C) On any URL
Q.3 – Why would you want to slow down your crawl when setting up a site audit?
- (A) The slower the crawler, the more information it retrieves
- (B) To stop the crawler from being blocked and keep your developers happy
- (C) To save money on SEMrush credits
Q.4 – What is a canonical tag?
- (A) A tag that tells Google the main keyword you want to rank for
- (B) A hard rule that Google must follow, no matter what
- (C) A directive that tells Google the preferred version of the page
Q.5 – What is the purpose of an optimized meta description?
- (A) To rank for a specific keyword
- (B) To create an enticing CTA to enhance CTR
- (C) A space to put information that only Googlebot will see
Q.6 – Site Audit flags your web pages as duplicate content due to their URL parameters, which appear when one applies a filter. What should you do in this case?
- (A) Hide this issue
- (B) Check if these parameters are present in the Google Search Console
Q.7 – What is the rough rule of thumb for the ratio of internal links to your core pages?
- (A) 80% of links point to 20% of pages
- (B) 100% of links point to my main commercial converting pages
- (C) All pages get equal links
Q.8 – If a page is “Orphaned” what does it mean?
- (A) The page exists but it is not linked to from anywhere on the site
- (B) It’s a brand new page that hasn’t been crawled yet
- (C) It’s on the site but not in the sitemap
Q.9 – Which check is NOT related to a security issue?
- (A) A page responds with a 5Ñ…Ñ… code
- (B) Mixed content
- (C) Using a <input type=“password”> field
- (D) Subdomains don’t support secure encryption algorithms
Q.10 – What is the purpose of an optimized title tag?
- (A) To help Google understand the topic of your document
- (B) It doesn’t have any direct SEO impact
- (C) A space to stuff keywords you want to rank for
Q.11 – What issues are the most critical to fix first?
- (A) Alt attributes
- (B) Broken Links and 404s
- (C) Missing meta descriptions
Q.12 – Where to find a list of your website’s new pages?
- (A) Progress, then choose “Crawled Pages”
- (B) Crawled pages + filter “New pages = yes”
- (C) Issues
Q.13 – Which Site Audit report contains the list of unresolved errors?
- (A) Issues
- (B) Statistics
- (C) Crawled Pages
Q.14 – Where do you go to see technical improvement changelogs?
- (A) It’s in the main dashboard
- (B) You need to go to Google analytics
- (C) The Progress tab
Q.15 – Why is it necessary to make scheduled recrawls of your website on a regular basis?
- (A) To make sure you spend your monthly quota
- (B) To get timely information on website health status changes and to define the reasons for traffic decline, if needed.
Q.16 – Which of the following is NOT a correct canonical tag implementation?
- (A) Use canonical= in robots.txt
- (B) Use rel=”canonical” link tag
- (C) Use rel=”canonical” HTTP header
Q.17 – With SEMrush Site Audit, it is possible to crawl a site behind a password-protected login.
- (A) True
- (B) False
Q.18 – When working out a technical strategy how should you categorize issues?
- (A) A list – all issues are just as important
- (B) By volume – there are 1000s of issues on one aspect and only 10s on others – tackle the big one first
- (C) By Importance and Urgency
Q.19 – Which is the best way to get rid of a 404 error if a web page moved to another URL?
- (A) Specify the proper link on the page and use a redirection
- (B) Use a redirection
- (C) Change the URL
Q.20 – Should you use nofollow when internally linking and looking to pass page rank?
- (A) Yes
- (B) No
Q.21 – How do you quickly check if all the issues related to redirect loops and 404 errors are fixed?
- (A) Launch a re-crawl and check out the appropriate issues
- (B) Check every link manually
Q.22 – What pages should be present in the sitemaps?
-
- (A) Ones that are canonical to other pages
- (B) Ones that are to be indexed by Google bots
- (C) 404 pages
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